In todays’ world, fashion trends are evolving with each passing day. Any movement in the luxury fashion attracts everyone especially in Mumbai as it is the fashion capital of India. Big and luxurious brands from all over the world prefer Mumbai as their destination for opening outlets and introducing the brand in the country. Tods is one such brand which has gained a lot of popularity in the city. It is an Italian brand which specializes in leather bags, leather shoes and leather accessories. The brand’s signature collection has been recently launched at Tods Mumbai. People from all over the country, if visiting Mumbai do not miss visiting this luxury boutique.
Tods Bags are beautifully handcrafted by Italian artisans with the techniques used by ancient saddle makers. The bags are designed with more emphasis on functionality rather than fashion. Unlike other brand, Tods do not have their labels printed all over the product. This defines the sophistication of the brand. Since these are handcrafted, it increases the value of the product in the market and is a point of strength for the brand. Also, these bags are manufactured only in Italy. This is one major key factor that restores the originality of the product and helps secure its market worldwide.
The lifestyle of people in cities like Mumbai and Delhi attract them towards these luxurious brands. The brand promises quality leather products. Tods bags are made using sturdy leather and are preferred by women of all age groups. People in Mumbai, especially from high class society, prefer such sophisticated brands. The brand plays with colors to provide bags which defines sophistication as well as focuses on functionality. Tods Mumbai has been gaining a lot of attention due to the refurbished boutique concept and launch of its signature collection of bags.
In general, it was observed that Tods was not as popular a brand in India as other brands were. It has come to trend very recently when few Bollywood celebrities started using it. In India, generally fashion and Bollywood walk hand in hand. People tend to follow Bollywood celebs and their fashion trends as well. Tods Mumbai is a favorite shopping destination for these Bollywood celebrities. The brand offers something for everyone from women to men and even kids.
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